5 years is a long time. Lots of new customers that like football & have money to spend have been added to the niche in that time. Its like that in any business or industry. Its also interesting to note that GLB was at its peak when the economy was perhaps at its worst.
To still have customers from 5 years ago means they have done something right. To not grow from the same customers in any substantial way means they are doing something else wrong.
To still have customers from 5 years ago means they have done something right. To not grow from the same customers in any substantial way means they are doing something else wrong.





























